Alpine Infusions; Colorado Company Highlight

Alpine Infusions

Telluride, CO

www.alpineinfusions.co

(970) 728-1834

How would you describe your company? What is your specialty?

We are a small-batch cannabis-infused edible company nestled in the Southwest Colorado Rockies. We specialize in the more traditional method of cannabis edibles, using infused butter as our base for baking. 

What do you offer consumers/clients that others don’t? 

With a lot of emphasis in the industry being put on potency, our goal is to give our customers and clients a more moderate approach to consumption and recreation with edibles. Our motto is “Pleasantly Potent,” allowing for the consumer to enjoy with our edibles an enhancement of their usual experiences in whatever it is they choose to use them with, whether it be painting, writing, hiking or just personal reflection and meditation. We also pride ourselves in small-batch production—all of our edibles are handcrafted from original recipes, infused with good old-fashioned cannabutter. We make our cannabutter with [organic soil]-grown trim and wash it several times for a better tasting edible and a clearer psychoactive experience.

How and why did your company start up? 

Alpine Infusions first started as a medical marijuana kitchen, being vertically integrated with our dispensary at the time, Alpine Wellness, to provide local patients with edibles. As the development of the retail marijuana industry began to form, we transitioned our business model to then provide for the new market.

With the changing landscape of medical and recreational cannabis, what do you see as the biggest challenges to your progress as a company?

The biggest challenge so far has been keeping up with the ever-changing regulations set forth by the state and the Marijuana Enforcement Division. But with those challenges, comes more legitimization of the industry as a whole, and that is very important to all of us working within it.

What words of advice would you offer anyone seeking to enter the world of cannabis business? 

Some advice would be to have patience and acknowledge each obstacle as a learning experience that does offer a different point of view or idea. Being able to adapt to any changes and continue on more wise and motivated to keep going is what has been a major factor in our company. Also, to never lose sight of why we do this—this plant/industry helps so many people, whether being used medically or recreationally, it ultimately just helps a lot of people to feel better in some capacity. We have always considered it a special and important opportunity to work in this industry, and try to never take that for granted.

What are the goals and vision moving forward, for your company?

To provide for our customers and clients dependable, consistent products that hold up to their expectations and keep them satisfied with the cannabis industry as a whole. Each company in and of itself does represent the industry and other companies within, and keeping with the belief that cannabis, or marijuana, is a commodity worthy of being regarded as legitimate and useful. In five years, we would like to still be doing what we have been and hopefully extend it beyond the state of Colorado.

What do you hope to accomplish in the cannabis industry? 

To help continue to dissipate the stigma surrounding the industry, by educating customers, and supplying reliable single-serving edibles. We want to be a brand that people recognize and trust, and to continue to create delicious products that shops are proud to carry.