725 Industry Dr., Tukwila
How would you describe your company?
M-Brands owns and distributes a wide variety of quality cannabis products to over 240 retail stores throughout Washington. Its portfolio of brands includes GaGa Edibles and Concentrates, StacheCo. (the home of Mr. Twister and Mr. Vapester), Dvine (fine topical lotions and tinctures), and GaGa Gardens (premium indoor flower).
What is your specialty?
The foundation for our product lines is the production of exceptional oil. Our concentrates won three awards at last year’s Dope Cup in our first year of operations. [We] used to produce the popular “Juicy,” Hard Candies, Peanut Butter Cups and non-dairy Creamers, [so] our edibles line enjoys a reputation for great flavor and potency. Our nine flavors of Mr. Twisters are consistently the number one selling infused pre-roll in the state, and customers love the experience of using our Dvine topicals.
What do you offer consumers/clients that others don’t?
Most important is consistently high-quality products. Next would be a broad range of products, each developed to serve specific market segments.
How and why did your company start up?
Our vision is to provide the finest cannabis delivery systems to legal markets throughout North America. Our research and industry experience date back about nine years to the operation of dispensaries, grow facility and edibles kitchen in Colorado. Along the way we have assembled a team of top business and industry professionals, including a celebrity chef and a Ph.D. scientific researcher who has created patent pending extraction processes that differentiate us from any other company in the industry. We chose Washington for our headquarters and national launching pad because it is a proving ground in one of the most competitive markets in the country. Our success here has led to opportunities to soon begin distribution in Nevada and Colorado. Discussions are also under way to enter the market in several other states and Canada.
With the changing landscape of medical and recreational cannabis, what do you see as the biggest challenges to your progress as a company? Any advantages?
We are in an inventory business, and the faster you grow, the more capital you need to service expansion. Continuous innovation is a must in this young industry. It’s important to be well capitalized. Good ideas wither on the vine if you lack the funds to feed them. From a national perspective, every market has different regulations and procedures, and the ability to adapt processes, packaging and products to effectively serve each market is essential.
Washington has been an excellent environment to become adept at conforming to strict and changing regulations, and to successfully achieve market share against aa great deal of competition.
What words of advice would you offer anyone seeking to enter the world of cannabis business?
Have more capital than your business plan projects you’ll need, and make sure you have a strong and diverse team in place. There is more complexity to this business than meets the eye, and no one person has the knowledge base and skill set to succeed alone. It takes a team, and by team we mean every member truly supports the company.
Adaptation is key to survival. We are in the infancy in growth of this industry. In five years we will see remarkable changes, both in law and production technology.
What are the goals and vision moving forward, for your company? Where do you see your company in five years?
Our vision is to be an international leading supplier of quality cannabis products and delivery systems. We intend to achieve distribution of our current and future brands in every legal market in the States and Canada.
What do you hope to accomplish in the cannabis industry?
We have barely scratched the surface of cannabis applications to improve health conditions. We will devote substantial resources for research and development of new products to help people. We are in the process of forming a non-profit—Canna Friends, to raise awareness and financial aid for people recovering from cancer and other debilitating conditions. The cost of medications and the physical challenges of living through the side effects of radiation and chemo treatments can be devastating. We know cannabis can help on the health side, we want to raise funds to help folks on the financial side as well.
There is already preliminary research that tells us cannabis is a viable alternative to the crisis we face with pain medications. We intend to be a leader in developing science to develop cannabis products to replace these devastating drugs.