Bob Eschino – Featured Advocate
Name: Bob Eschino
Occupation: Founder/President, Medically Correct LLC.
When and how did you become an advocate for cannabis?
About seven years ago I watched cannabis work medicinally for my grandmother. That opened my eyes to the potential healing powers of the plant.
How has cannabis benefited your life?
Being in this industry has changed my life. Listening to our customers report back to us on how they have benefited by our products’ quality and consistency, has been incredibly rewarding. I believe that science will continue to prove that cannabis is one of the most therapeutic plants on the planet!
What’s your greatest achievement for the cannabis cause?
Incredibles has always operated with product consistency and quality in mind. Our customers’ safety is always our main priority, from stamping the actual milligrams of THC on every serving, to clear and concise labeling, child resistant packaging and safe consumption education. We have always pushed to be ahead of the curve when it comes to consumer safety. Working with the regulatory agencies to help shape the rules and regulations for the industry has also been very rewarding.
How did that manifest?
Our products are created with the highest degree of manufacturing and production safety standards. Coming from a food packaging background, I have focused on safe ways to get our products to the market. My partner Rick’s focus has been on food safety and creating consistent products that our customers can count on. This combination has helped us become the largest edibles producer in Colorado.
Who do you look up to or admire?
I look up to and admire our team. I’m so proud of the team we have put together at Incredibles. We only hire people who share the same vision for quality, consistent products and work very hard to create an incredible work environment. I admire trailblazers such Senator Christopher Holbert, for his tireless passion fighting on behalf of cannabis medical research.
If you could change one thing about the way cannabis is viewed and/or treated right now, what would it be?
I would like to see more of what I am so excited about with cannabis becoming more and more mainstream. I also would like to see more and more women and older Americans begin to drop the stigma and discover what our customers already know about this plant; it’s incredible! I would hope people could see what we see every day: cannabis works! We see miracles in this industry and I can’t wait for the walls to come down to allow testing and studies to be done. There is enough anecdotal evidence showing incredible amounts of positive results from using cannabis.
